Check if String in List of Strings is in Pandas DataFrame Column

If need match values in list, use Series.isin:

df['Match'] = df["Brand"].isin(search_for_these_values)
print (df)
            Brand  Price Liscence Plate  Match
0     Honda Civic  22000        ABC 123  False
1  Toyota Corolla  25000        XYZ 789  False
2      Ford Focus  27000        CBA 321   True
3         Audi A4  35000        ZYX 987  False
4             NaN  29000        DEF 456  False

Solution with match is used for check substrings, so different output.

Alternative solution for match substrings with Series.str.contains and parameter na=False:

df['Match'] = df["Brand"].str.contains(pattern, na=False)
print (df)
            Brand  Price Liscence Plate  Match
0     Honda Civic  22000        ABC 123   True
1  Toyota Corolla  25000        XYZ 789   True
2      Ford Focus  27000        CBA 321   True
3         Audi A4  35000        ZYX 987  False
4             NaN  29000        DEF 456  False

EDIT:

For test values in substrings is possible use list comprehension with loop by values in search_for_these_values and test match by in with any for return at least one True:

df['Match'] = [any(x in z for z in search_for_these_values) 
                                if x == x 
                                else False 
                                for x in df["Brand"]]
print (df)

            Brand  Price Liscence Plate  Match
0     Honda Civic  22000        ABC 123  False
1  Toyota Corolla  25000        XYZ 789  False
2      Ford Focus  27000        CBA 321   True
3         Audi A4  35000        ZYX 987   True
4             NaN  29000        DEF 456  False